The incredibly popular online game Wordle has been acquired by The New York Times. The NYT announced the deal is for a sum “in the low seven figures”, and reflects the growing importance of games like the crossword and Spelling Bee, as the company is trying to gain 10 million digital subscriptions by 2025.
Wordle started back in November with just 90 users, and now it is played by millions daily – some even called it “the sourdough of Omicron”, since it became increasingly popular as people were using it to entertain themselves through another time of coronavirus.
…and yes on a personal note we play it daily..! Our success is recorded on our Twitter account.